Nepal Nature Trust: Himalayan Harmony

Nepal Nature Trust works to protect Nepal’s fragile balance of environment, wildlife, and communities, a system where nothing exists in isolation. Its philosophy is holistic. The whole picture is the only picture. The brand identity expresses this interconnectedness. The logo uses topographical mountain lines that subtly transform to reveal the stripes of a tiger’s back, a quiet, cinematic moment of discovery similar to glimpsing a tiger in the wild. Across digital and print, the identity behaves like camouflage, shifting with perception as wildlife emerges from and returns to the landscape.

Client

Nepal Nature Trust

DELIVERABLES

Brand Creation Visual Identity Website

Year

2024

Creative team

Alex Clegg, Ned Image, Leah Bravo, Jess Litherland, Pete Holstein, Nick Wood, Nick Eagleton, Marina Zheng, Bella Betti-Berutto, Paul Cardwell.

Creative team

Alex Clegg, Ned Image, Leah Bravo, Jess Litherland, Pete Holstein, Nick Wood, Nick Eagleton, Marina Zheng, Bella Betti-Berutto, Paul Cardwell.

Creative team

Alex Clegg, Ned Image, Leah Bravo, Jess Litherland, Pete Holstein, Nick Wood, Nick Eagleton, Marina Zheng, Bella Betti-Berutto, Paul Cardwell.

Role

Creative Direction

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